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Monday, March 17, 2014


New Zelos 7 combines the best features of graphite with the benefits of a 100 % steel shaft
CARLSBAD, Calif. (March 17, 2014) - The company that quietly revolutionized the golf equipment industry by perfecting the first sub-100 gram constant-weight steel shaft, will release the world's lightest constant-weight steel shaft on April 1, 2014 in Australia, Europe and the USA.

"The N.S. PRO ZELOS 7 is a 100 percent-steel shaft, but it is designed to mirror the best qualities of graphite shafts," said Hiro Fukuda, sales and marketing for the global company. "Nippon Shaft is very proud of our engineering and design staff, which set out to make the ZELOS 7 in order to help make the game of golf more enjoyable for as many people as possible."

The ZELOS 7 is aimed at golfers whose 7-iron swing speeds measure 75 miles-an-hour or less, estimated to be 80 percent of the world's golfers, including some pros. The shafts will be available in 3-iron through wedge, measuring 38.5-35.0 inches in length and featuring a low kick point. The regular flex shaft weighs 74 grams while the stiff flex weighs 76 grams. Constant weighting means each iron will weigh the same regardless of its length. The ZELOS 7 shaft will be softer than a graphite shaft from the tip to the butt end of the club.

"The ZELOS 7 is a shaft that's going to fit a lot of players," Fukuda said. "For golfers who currently play graphite shafts and who would prefer steel, the ZELOS 7 will be a perfect alternative. The ZELOS 7 also is for players who already have switched to graphite but would like to return to steel without giving up the light weight and the full flexing advantages of graphite. We are proud to announce the first professional win with the ZELOS7 by a former graphite shaft user at the first event on the 2014 Japan LPGA tour, Daikin Orchid Ladies."

Nippon Shaft has a rich history when it comes to designing and producing lightweight steel shafts. In 1999, the company introduced the 95-gram N.S. PRO 950GH shaft, which became the first sub-100 grams constant weight steel shaft and one of the most popular shafts in the world.

In addition to its success with average golfers, the 950GH was and is one of the most popular shafts on the LPGA Tour, where it has been the shaft of choices for hundreds of winners on the world's most prestigious women's pro tour.

In recent years, Nippon Shaft has successfully expanded its product line to include shafts designed for PGA TOUR professionals and low-handicap amateurs.

Since 2012, Nippon Shaft recorded more than 50 victories on professional golf tours worldwide, as the best players in the world increasingly chose to install in their irons steel shafts manufactured in Japan to unparalleled quality standards.

Nippon Shaft manufactures all of its steel and graphite shafts in a state-of-the-art factory in Komagane, Japan. The company's integrated production lines are strictly monitored and controlled with thorough checks conducted responsibly through the entire production process. As a result, Nippon Shaft is able to control high product quality - from material selection to final testing.

Nippon Shaft has more than 100 professional victories worldwide. Based in Yokohama, Japan, Nippon Shaft is the No. 1-selling steel shaft in Asia.

Nippon Shaft is a privately-held subsidiary of NHK Spring Co. LTD, a Japanese automobile parts manufacturer. Nippon Shaft's North American headquarters is in Carlsbad.

Nippon Shaft products are available globally either as stock or custom shafts in many of the world's top iron brands. In addition, Nippon Shaft products are available through Nippon Shaft's dedicated global clubfitter network. Details of these can be found at www.nipponshaft.com


Wednesday, November 17, 2010


New N.S. Pro Modus3Tour 120 Shaft Is Engineered for Maximum Distance, Accuracy, and Trajectory Control
SCHAUMBURG, Illinois (November 16, 2010) - Nippon Shaft today introduced its first steel shaft designed specifically to enhance the unrivaled performance of PGA tour pros and low handicap golfers.

The new N.S. Pro MODUS3 Tour 120 is the first new shaft to come to market since Nippon Shaft began researching the needs of top PGA touring pros over the last 16 months, according to Hiroyuki Fukuda, head of sales and marketing for Nippon Shaft. Company representatives traveled regularly with the PGA TOUR starting in July 2009, talking with players, allowing them to sample prototypes, and refining the shafts to fit their unique requirements.

"We are excited to introduce the N.S. Pro MODUS3 Tour 120, the first in a series of steel shafts designed specifically for the needs of PGA touring pros and low handicap golfers," Fukuda said. "For the last 16 months, Nippon Shaft representatives have traveled week-to-week with the PGA TOUR. During that time many of the world's elite players have provided us with valuable feedback and unique insight into their specific equipment needs. The N.S. Pro MODUS3 Tour 120 is the initial product to result from this exhaustive research and development process."

The shafts will be available to the public in mid-December through Nippon Shaft's dedicated clubfitter network Shaftology and through the custom club departments of top club manufacturers, such as Nike Golf.

A number of PGA touring pros - including former Ryder Cup and Presidents Cup team members - have been playing prototype versions of the MODUS3 shafts in PGA tournaments this year. The Tour 120 model weighs between 114 and 126 grams and comes in S, X, and Tour X flex options. Other models still in the testing phase weigh as little as 106 grams and as many as 139 grams - but all meet the requirements of top players.

The N.S. Pro MODUS3 series shafts are popular with touring pros because they offer optimal performance in the three key are:

Desired trajectory, which comes as a result of the unique shaft structure;

2. Accurate distances, thanks to the shaft's unique raw steel material and accompanying heat treatment;

3. Tight dispersion, which comes from the exacting tolerances of the highest quality level.

Nippon Shaft made its reputation in the late 1990s by developing the first high quality lightweight steel shaft. The revolutionary N.S. Pro 950GH became the industry's first sub-100 gram steel shaft, combining the stability and consistency of heavier shafts with extremely light weight. Soon, Nippon Shaft grew to be the No. 1-selling shaft in Asia, controlling 80 percent of the market, and No. 2 in North America. Along the way, Nippon Shaft recorded more than 100 pro tour victories worldwide and became the dominant shaft on the LPGA Tour.

Nippon Shaft manufactures all of its steel and graphite shafts in a state-of-the-art factory at its headquarters in Yokohama, Japan. The company's integrated production lines are strictly monitored and controlled with thorough checks conducted responsibly through the entire production process, Fukuda said. As a result, Nippon Shaft is able to control high product quality - from material selection to final testing.

"Nippon Shaft is committed to manufacturing the world's best shafts for the world's most elite players, as well as for avid amateurs and casual golfers," Fukuda said. "We are pleased and excited that the professionals who have been using our products have been performing so well."

Nippon Shaft is a privately held subsidiary of NHK Spring Co. LTD, a Japanese automobile parts manufacturer. Nippon Shaft's North American headquarters is in Schaumburg, Illinois.


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Tuesday, April 3, 2007


Nippon Shaft Congratulates Winner Of 2007's First Women's Major Championship
SCHAUMBURG, Illinois (April 2, 2007) - The youngest player ever to win an LPGA major championship used lightweight steel shafts by Nippon Shaft in her irons Sunday enroute to a one-stroke victory in the Kraft Nabisco Championship in Rancho Mirage, Ca.

It was the fifth time this season that the winner of an LPGA or European LPGA event has used Nippon Shaft lightweight steel products in her irons. 


After finishing her final round with a 3-under 69, she watched as the final round leader relinquished a four-shot advantage over the final four holes. The winning score was 3-under par 285.

Earlier this season, LPGA winners of the SBS Open at Turtle Bay and the MasterCard Classic in Mexico also used lightweight steel Nippon Shafts in their irons.

Multiple major championship winner Karrie Webb also used Nippon Shafts in her irons earlier this year when she won the MFS Women's Australian Open and the ANZ Ladies Masters, both European women's tour events.

Many golfers - both professionals and amateurs - prefer steel shafts in their irons because steel shafts provide more accuracy and consistency in their shots. Nippon Shaft has been a pioneer in manufacturing lightweight steel shafts that help players increase club head speed (because of less weight) and maintain accuracy (because of the sturdiness of its steel).

Nippon Shaft is the No. 1-selling steel shaft in Asia with more than 80 percent of the market and ranks No. 2 in the North America. Currently, more than 100 touring professionals worldwide use Nippon Shaft products in their clubs, resulting in more than 50 victories in the last three years, Fukuda said. All shafts sold by Nippon Shaft are made in Japan in order to maintain the highest quality labor and technical expertise.

Nippon Shaft is a subsidiary of privately held NHK, a Japanese automobile parts manufacturer based in Yokohama, Japan. Nippon Shaft's North American headquarters is in Schaumburg, Illinois.



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